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August 12, 2021
Nine years ago, the terms fintech and open banking barely even existed in Latin America.
But Benjamin Gleason was already working on building Guiabolso, a personal finance platform that helped improve the lives of millions of Brazilians and transform the country's financial landscape.
The early days back in 2012 were rough, but Ben says product-market fit became clear when the app ranked higher than Tinder in the list of most downloaded apps in Brazil. Fast forward to today and Guiabolso has proven to be a great success story, having been acquired by financial marketplace PicPay just two weeks ago.
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Disclosures for Latitud Finance
Latitud is not a bank. Banking, brokerage, FX, and other regulated activities are provided by our licensed partners in the United States and Brazil.
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Disclosures for US-Domiciled Latitud Finance Business Accounts
Some services that are part of your Latitud Finance Business Account are offered through Synapse Financial Technologies, Inc. and its affiliates (collectively, “Synapse”). Synapse is not a bank and is not affiliated with Latitud, Inc. Brokerage accounts and Cash Management Services are provided by Synapse Brokerage LLC (“Synapse Brokerage”), a registered broker dealer and member of FINRA and SIPC. You can find additional information about Synapse Brokerage on FINRA’s BrokerCheck. Please see Synapse’s Terms of Service, Privacy Policy, and the applicable disclosures and agreements available in Synapse’s Disclosure Library for more information.
Synapse Brokerage is a member of SIPC, which protects securities customers of its members up to $500,000 (including $250,000 for claims for cash). Funds maintained in the Synapse Brokerage Cash Management Program are deposited into one or more banks (“Program Banks”) where the funds are eligible for FDIC insurance up to $250,000. Please see your Brokerage Account Agreement and Synapse’s Terms of Service for further details. You can find a list of Partner Financial Institutions participating in a Synapse cash management program here.
